PRESS CALL NOTICE: Action Medical Research at the London Cycle Show 2005
10 October 2005
PRESS CALL NOTICE
DATE: Thursday 13th October 2005
LOCATION: Stand J35, The Cycle Show, 2005
SUBJECT: New route launched for popular charity challenge
ENJOY A PARISIAN BREAKFAST OF COFFEE AND CROISSANTS
Action Medical Research is the official charity for the Cycle Show 2005
Come and join us for a Parisian breakfast on the Action Medical Research / T-Mobile stand to mark a change in route for our London to Paris cycle challenge – the only charity cycle ride to arrive in Paris in time to watch the final day of the Tour de France.
Enjoy a coffee and a croissant and find out how the UK’s cyclists are pedaling their way to a healthier future for everyone.
· New second route between the two cities added in 2006 to meet with demand
· Executives from T-Mobile, sponsors of the Tour of Britain and corporate supporter of the Action Medical Research cycling programme.
· Check out the T-Mobile time trial competition and find out how to win a T-Mobile Giant road bike.
· Talk to regional charity bike ride managers including the organisers of the Action 100 Bristol to London bike ride, celebrating its silver anniversary in 2006.
Please contact Zoë Mitchell for further details,
and to organise interviews or photo opportunities.
Action Medical Research is committed to creating a healthier future for everyone. Get on your bike for the charity to create your own healthy future, and be part of the team supporting groundbreaking research into many serious diseases and conditions.
NOTES TO EDITORS
Please contact the PR Office at Action Medical Research for further details.
The London to Paris Bike Ride is the flagship event of the Action Medical Research cycling programme. It is the only event of its kind that arrives in Paris in time for the final stage of the Tour De France. Now in its eighth year, the ride just keeps getting bigger and better. In 2006 it will offer a second route, so that there will be a total 300 places available. Everyone who enters the challenge this year will be in with a chance to win the fabulous T-Mobile Giant bike. The event hopes to raise £350,000 for vital medical research.
Your donation could help fund vital research for children