Sponsors announced for ‘cycling event of the year’ | Action Medical Research

Sponsors announced for ‘cycling event of the year’

4 July 2014

The children's charity Action Medical Research has a passion for all things cycling and to celebrate yet another successful season in the saddle, it will be hosting the fifth annual Champions of CycleSport Dinner with cycling legend Chris Boardman MBE as Ambassador. The event will be held on the 27 November at the Battersea Evolution and is sponsored this year by both Broadstone and BDO LLP.

Guests can dine with some of the world's greatest cyclists at this unique sell out event, raising funds for sick and vulnerable babies and children. Attendees can rub shoulders with Olympic Gold medallists and a whole host of exceptional champion cyclists at the star-studded dinner – the ultimate cycling night out. Sir Dave Brailsford, Martyn Ashton, Ian Wilkinson, Yanto Barker and Jody Cundy MBE are already on the list to attend.

Chris Boardman MBE, says, “I’m very proud to be an Ambassador for the Champions of CycleSport Dinner. It’s a fantastic event and it’s a fantastic charity, which I know firsthand as my son George was born prematurely and benefited from the work which charities like Action do.”

The event will be supported by Media Partner Rouleur for the third year running and the partnership will mean some fabulous offers and prizes will be available for guests. Also supporting the event is Frog Bikes and newly acquired interviews sponsor Quilter Cheviot.

There will be a live demo on the night from world record BMX Flatlander, Matti Hemmings and music until 2am, as well as a live and silent auction. Prizes include money can’t buy ride outs with some of the world’s greatest cyclists, signed memorabilia, tickets to VIP hospitality at the 2015 Tour De France, a day in the team cars and much, much more.

Event sponsor, Broadstone provides clear-cut financial planning and investment solutions for private clients, families and Institutions. The company strives to make the complex straightforward and to understand clients’ needs. Broadstone wants to help them to achieve their ambitions and part of this is planning the journey. By using Broadstone’s fee-based independent financial advice clients can confidently consider life-planning, protection, pre-retirement and investment options. Leaving clients free to focus on living life and cycling more!

BDO LLP, also sponsoring the event, is one of the world’s largest accountancy networks providing audit, tax and advisory services across 1,250 offices in 144 countries worldwide.

The 2013 event was attended by over 600 guests, joined by some of the biggest names on two wheels including Chris Boardman MBE, Sir Chris Hoy, Sir Dave Brailsford, Jody Cundy MBE, Matti Hemmings, Hannah Barnes and Sean Kelly. It was a night to remember with live and exclusive interviews with the Champions, conducted by Sky TV's Dermot Murnaghan. Channel 4’s Embarrassing Bodies Dr Dawn Harper hosted the welcome speech on the night and Match of the Day’s Simon Brotherton was the live auctioneer. £185,000 was raised to help sick babies and children. Action fully intends to top that in 2014 and ensure it’s the best yet!

For more information on the Champions of CycleSport Dinner, visit: www.action.org.uk/timeforchampions

For more details on Action Medical Research cycling events visit: www.action.org.uk/cycling

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Hi-res images from last year’s event can be downloaded using these links:

Dermot Murnaghan with Chris Boardman

Martyn Ashton – Copyright Robin Kitchin

To get a flavour of the night, take a look at this video from last year’s event:


For further press information on Action Medical Research please contact:

Soraya Ebrahimi, Senior Press and PR Officer
T: 01403 327480
E: sebrahimi@action.org.uk
W: action.org.uk

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Action Medical Research is a UK-wide charity saving and changing children’s lives through medical research. We want to make a difference in:
tackling premature birth and treating sick and vulnerable babies
helping children affected by disability, disabling conditions and infections
targeting rare diseases that together severely affect many forgotten children.

Just one breakthrough, however small, can mean the world.

Charity reg.nos 208701 and SC039284.

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