Touching Lives - September 2016
A very special friendship
This year we are celebrating 40 years of fundraising with Paddington BearTM. The much-loved bear from Darkest Peru has been at the heart of our fundraising ever since his creator, Michael Bond, met the charity’s founder, Duncan Guthrie, in 1976.
Paddington always likes to help wherever he can and so, after chatting over the matter with Mr Bond, he agreed to support Action as the charity’s official mascot.
Over the last four decades Paddington’s friendly face has helped us attract thousands of new supporters who together have raised millions of pounds to help sick babies and children.